Lately I’ve been getting customer supplied print files with nothing but headaches.   A few expect me to fix their problem or wave a magic wand over the file to make it press-ready for printing.   sorry, but that’s not my responsibility.   My competitive pricing is based on the receipt of acceptable press-ready electronic files.   That has always been the way I conduct business.   If a file needs fixing I will have to send it out to a graphic designer or have my factory fix the problem (minor) at an additional cost.   It is not my responsibility to fix submitted files to get them to work.   I’ve run up to a gammut of problems including low resolution graphics, Publisher files which are a pain, or in one case, clip art that was “borrowed” off the internet.  

It would be better if customers would invest in using a qualified graphic artist to preflight their files and pay them to fix the problem.   I equate this problem to buying parts from a auto parts store and then taking the parts to their local mechanic and tell him to fix the car.   sorry, but it just doesn’t work that way.

Now that I’ve vented give me your feedback please.